McDonald’s
The first bite
After you’ve been away from McDonald’s for a while, nothing tastes as good as that first bite back. So, when store traffic was down, we had to quickly remind our fans of all the first bites they’ve been missing.
This campaign had two different TV spots, a radio ad, a Time Square billboard and social assets all created, concepted, and shipped in under two week.
McCrispy STRIPS
This one goes out to all the dip lovers. And no, it’s not just a new sauce. It’s more than that. It’s something bigger. Bolder. And chicken-ier.
It’s chicken specially designed to dip with!!!!!
Strips perfectly crafted for more dippage than ever before. Made of juicy chicken and peppery golden breading that can pick up more sauce with every dip.
It’s the world’s finest dipping utensil. And it’s downright delicious.
McCrispy Strips. Chicken for dipping.
(More coming soon!)